Wednesday, April 08, 2009

The Art of Persuasion

I remain disenfranchised with the current efforts to revive the Paramount Star Trek franchise, but even so I have to admit: this is a stroke of viral marketing genius! (Thanks, Scott!)

2 comments:

Joel said...

well, at least it's getting good reviews.

I'm with you though. The idea of a recasting the original cast seems like a bit of desperation.

Whisky Prajer said...

I think desperation is indeed the word. Clearly there was no other way to resuscitate the franchise than to return to the glory days and hope for a bit of Batman Begins magic.